Sales Insights Blog

Sales Insights: Show a Little Valentine’s Day Love!

Love is in the air. It is the final countdown to Valentine’s Day and Presidents’ Day weekend is right around the corner. For retailers that sell jewelry and gift items, the next two weekends could be extremely busy. For those retailers who don’t sell gift items, and the retailers that [...]

Sales Insights: Customer Loyalty

The lifeline of any salesperson is their ability to establish a repeat customer base. Obviously the best way to create solid customer loyalty is to provide the highest quality of customer service and to build dependable standards that clients know are the major part of your business interactions. Faithful customers [...]

Sales Insights: The New Year Let Down

Here we are, the holidays are behind us and the busiest time for a salesperson is gone as well. While many salespeople are happy that the crazy time is over, it can also be a little bit of a letdown. For a two month period, customers were everywhere and closing [...]

Sales Insights: The Late Holiday Shopper

The holiday shopping season is winding down and most of the shopping is done. The “professional shoppers” are long gone and they have everything wrapped by now. As a salesperson, you are starting to gear down and get ready for some much needed relaxation. However, you are not done. In [...]

Sales Insights: When Not to Help

It’s a part of the human nature of salespeople to help any prospective customer. It goes against our training to leave a shopper to their own devices. Sometimes though, that’s exactly what we have to do, because that’s what the buyer wants! There are many times when a patron is [...]

Sales Insights: Home Furnishings Association Podcast

Brad Huisken joined the Home Furnishings Association Podcast to discuss how to develop better salespeople. [...]

Sales Insights: Layaway

As we approach the holidays, we also continue to live in an economy that is tough on so many people. It is always the job of a professional salesperson to get to know their customers, what they want, and then help them determine the best way to accomplish that. That [...]

Sales Insights: Time Matters – Part 2

Last time we talked about how important it is to spend time with every customer and ask the right questions. We also pointed out that by asking the right questions, a salesperson can actually save time instead of just showing a customer everything on display. However, I understand that salespeople [...]

Sales Insights: Time Matters – Part 1

The society in which we live today tells us that we have to move fast, get the current task done and move onto another one. There’s no time to talk to people about their families, last night’s game, or even the weather. I suppose that approach is conducive to productivity, [...]

Sales Insights: Habits for Increasing Your Sales Success

Building upon your success as a salesperson strengthens both your skills and your commitment for excellence within your chosen career. Forming daily habits will simplify and smooth the path to career satisfaction. As you successfully complete each transaction with your customer, ask them for the contact information of individuals with [...]

Sales Insights: Believe It!

Interacting with customers effectively is NOT for wimps! Warmly and sincerely striking up a conversation with people often determines the level of success one experiences in the career called “Sales.” Knowing the features and benefits of a given product is, of course, essential. Effectively showcasing each product leads customers to [...]

Sales Insights: Be the Expert

School teachers are trained to teach. Their focus is about technique, motivation, or expanding foundations of prior learning. Sometimes, the specific subject matter is left for the teacher to explore and explain independently. College professors are experts in their subject matter, but strategies and methods of instruction do not always [...]